WORK: All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.
LEADERSHIP: A genuine leader is not a searcher for consensus but a molder of consensus.
ETHICS: Means we use must be as pure as the ends we seek. The time is always right to do what is right.
SERVICE: Life’s most persistent and urgent question is: “What are you doing for others?”
JUSTICE: Injustice anywhere is a threat to justice everywhere.
VALUES: If we are to go forward, we must go back and rediscover those precious values – that all reality hinges on moral foundations and that all reality has spiritual control.
SOCIAL RESPONSIBILITY: Every man must decide whether he will walk in the light of creative altruism or in the darkness of destructive selfishness.
CONFLICT RESOLUTION: Man must evolve for all human conflict a method which rejects revenge, aggression and retaliation. The foundation of such a method is love. Love is the only force capable of transforming an enemy into a friend.
THE END OF DISCRIMINATION: I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin, but by the content of their character.
VISION & PERSEVERANCE: I just want to do God’s will. And He’s allowed me to go to the mountain. And I’ve looked over, and I’ve seen the promised land! I may not get there with you, but I want you to know tonight that we as a people will get to the promised land. (From Dr. King’s final speech the night before his assassination).
The Bottom Line: Dr. King didn’t just utter these words. He lived them. May we all do the same.