Facebook, LinkedIn, Twitter. What are you on?
We recently asked more than 3,400 HR and business professionals the following questions in Manpower’s exclusive Quarterly Social Networking Poll:
Do you currently use a social networking tool?
- 68% said “Yes”
- 31% said “No”
- 1% said “What’s social networking?”
Which social networking tools do you use most?
- Facebook: 64%
- LinkedIn: 34%
- Twitter: 2%
- Tumblr: .001%
- Foursquare: .0007%
Let’s break it down . . .
- Social media use was up an ever-so-slight 1% over last quarter.
- Facebook remains the undisputed heavyweight champion of social networking and appears to be widening the gap between it and runner-up LinkedIn. Facebook as the #1 choice rose from 60% to 64% over the past quarter and its lead over LinkedIn jumped from 26% to 30%.
- Almost no one uses anything other than those two as their primary “go to” tool. Twitter has been steady for several quarters at a tiny 2%, with Tumblr (.001%) and Foursquare (.0007%) coming in fourth and fifth but barely registering in the poll.
Confused about social media and what you should do about it in your workplace? Fret no more. Click here for our handy social media model policy, courtesy of the fine folks at McGuire Woods LLP.
As always, thanks for your participation! Stay tuned for more on the latest trends affecting the wonderful world of workplace law.